What The Heel Sling does
Roughly one quarter of the population have narrow heels. The Heel Sling is an innovative product designed to alleviate pain and discomfort associated with wearing shoes that don’t fit well, including heel slippage, or that feeling of walking out of your shoes.
The Current Landscape
Today, mass produced and sold shoes are made for medium or wide feet, leaving those with thinner feet left with the struggle of finding shoes that fit well and don’t slip off their feet when walking.
Heel pads and inserts, commonly found at drugstores, are not designed to stay in place and can lose their stickiness with wear and moisture over time, which can cause people to “walk out of their shoes” at the least ideal times. Eventually, individuals spend more and more on unreliable heel inserts or end up pitching their shoes altogether.
When shoes do not fit well it can cause damage to feet – blisters, bunions, corns, foot strain. There’s nothing worse than having to get through a day or event with ill- fitting shoes that leave blisters. The Heel Sling fills the gaps and creates a customized shoe fit.
Company Birth Story
As a young professional, Tina Wright wore heels and flats daily for work, but her thin feet made it difficult to find good fitting shoes. She would constantly walk out of her shoes. Tina started with band aids and then tried every heel insert available from gel and silicone to grip and foam heel inserts to make her shoes fit better and be more comfortable.
Nothing worked or lasted. All of the inserts or grips would come off with more wear, and she was spending more and more money to replace them. Eventually, she reduced the amount of time she wore dress shoes for work and resigned herself to wearing mules and clogs, not the most professional of shoes.
As a mother, her toddler inherited her thin feet and was also experiencing heel slippage in every shoe except a lace-up or Mary Jane shoe with a Velcro strap. It was now a struggle for both of them.
Seeing an opportunity, Tina began experimenting with her daughter’s shoes first and realized that a “strap” inserted into the shoe would effectively remedy the problem of heel slippage creating a more custom fit. Thus, The Heel Sling was conceived and Tina started GRRIPP Industries.
The Solution
When Tina Wright first discovered that an invention using a strap connected to a heel cushion just might offer better support and custom fit in shoes, she began drawing initial designs. The result was a shoe insert with a soft, faux leather backing and stretchable polyurethane straps for unparalleled comfort and durability.
Unlike other heel inserts, The Heel Sling is designed to fit seamlessly into any size shoe, reducing rubbing and friction between shoe and foot, ensuring all-day comfort, modifying shoes for a more custom fit.
Versatile and suitable for a wide range of footwear, including high heels, wedges, flats, sneakers, cleats, men's shoes, boots, and kids'shoes, The Heel Sling is meticulously designed to address the problem of heel slippage and fit. Each pair is carefully crafted to provide a secure fit without compromising on style or comfort.
Thoughtfully designed with precision and passion, the fit of the anti-slippage heel inserts embodies the perfect fusion of form and function that is invisible.
Key Features:
Ease of Use: The Heel Sling is easy to put into place and is designed to last.
Adjustable Fit: Designed to fit a wide range of heel styles and sizes, The
Heel Sling is customizable to ensure a perfect fit for every user.
High-quality Materials: Made from breathable, durable materials, The Heel
Sling ensures comfort and longevity.
Stylish and Discreet: The sleek design of The Heel Sling complements any
shoe style without compromising aesthetics.
In a short time, Tina connected with a leading orthopaedic surgeon, foot and ankle specialist, who took interest in The Heel Sling and its ability to reduce foot injuries.
Chris Coetzee, MD, Mb, ChB, a world-renowned surgeon, board-certified Foot & Ankle Surgery Fellow and Official Team Physicians for the Minnesota Vikings, endorsed The Heel Sling and recommends the product for people for its ability to reduce foot issues and prevent worsening of existing issues that can become worse due to heel slippage in shoes.
Celebrity influencers like the Real Housewives of Dallas’ Tiffany Moon is also a believer as she also has a problem with heel slippage in shoes. She recently shared the Heel Sling and difference it has made for her with her nearly two million followers.
A Customer Story
For any bride, comfort is crucial on such a significant day. Rachel Stein was preparing to get married at the Miami Beach Botanical Gardens. She had the perfect pair of shoes, but they weren’t the perfect fit.
Weddings often involve long hours of standing, walking, and dancing, which can be tough on the feet, especially in the Miami heat. After researching online, Rachel came across the The Heel Sling. She quickly saw that it provided the comfort and stability she needed, preventing her feet from slipping and allowing her to focus on enjoying her special day.
The night before the wedding, Rachel wore the heel sling to the rehearsal dinner, where she mingled with loved ones. The comfort and confidence provided by The Heel Sling allowed her to fully immerse herself in the celebrations without worrying about her feet.
On the wedding day, The Heel Sling once again proved its worth. Rachel walked down the aisle with grace and ease, her feet comfortably supported. It ensured that she could stand through the ceremony and greet her guests with a radiant smile, free from the distraction of uncomfortable shoes.
“Thankfully, I learned about The Heel Sling before my wedding. I needed maximum comfort for such an important weekend. Especially getting married in Miami, my feet would’ve been slipping from the heat and sweat, but the sling prevented that. I felt so much better having this product in my shoes at the rehearsal dinner and ceremony.”
The Team Culture
GRRIPP Industries believes in innovation with purpose and products designed for lasting quality to create a better industry standard. Inventor and founder, Tina Wright, an experienced entrepreneur, knew how to start and grow a business with real values.
Quality is at the heart of everything the company does. Designed with only the finest materials and adhering to the highest standards of craftsmanship the Heel Sling are durable, effective, and reliable
The company’s customers are a top priority, and it strives to exceed expectations by providing exceptional customer service and products that truly make a difference in their daily lives.
GRRIPP industries believes that giving back is important and donates a portion of profits to local classrooms via Donators.us.
A founder quote
“For those, like me, who deal with the struggle of heel slippage in shoes, The Heel Sling has been a game changer,” said Founder, GRRIPP Industries and inventor of The Heel Sling. “The number of women who have found relief in the invention means that it is truly helpful.”
Check it out : https://www.theheelsling.com/
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